15 Mar
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Music Mogul and Cancer Survivor Mathew Knowles will be Special Guest Speaker at The Rose’s “Everything’s Coming Up Roses” Virtual Luncheon

Houston, TX [March 16, 2021] The Rose is thrilled to announce that Mathew Knowles, Beyoncé’s father and music mogul who is a self-described “male chest cancer” survivor, will be a special guest speaker at the “Everything’s Coming Up Roses” virtual luncheon and celebration on Wednesday, March 24th. While The Rose does not refer to breast cancer in men as male chest cancer, the organization recognizes Knowles’ intention to incorporate language that could engage male audiences and ultimately save more lives. Founded in 1986, The Rose provides diagnostic breast health care and biopsies to women and men, regardless of their ability to pay.

Knowles carries the BCRA2 gene mutation, which puts him at higher risk of cancer. He is a passionate advocate for early detection, and hopes to educate and save lives, particularly among men, who often consider themselves exempt from the disease because they don’t see themselves as having breasts. Prior to Knowles’s 27-year career in the music industry (managing Destiny’s Child and launching Beyoncé’s solo career), he sold breast cancer imaging equipment, and credits his prior knowledge with helping ensure his cancer was caught early. His experience and story of surviving the genetically-linked disease is especially relevant because The Rose knows through countless patient stories that whether or not breast cancer runs in a family through a genetic mutation, fighting it requires the support of the whole family.

“Like Mr. Knowles, The Rose is a tireless advocate for early detection and access to care,” says co-founder and CEO Dorothy Gibbons. “We are so grateful to Mr. Knowles for being a voice for men’s health care and for trying to erase the stigma surrounding mammograms and biopsies for men. They die 50 percent of the time from this disease, it’s more aggressive in men. We are honored that he is so willing to share his story, one that embraces the importance of family support and of the prevalence of male breast cancer.

Since its inception in 1986, The Rose has prioritized early detection and education, access to care for all patients regardless of their ability to pay, and the importance of a support structure for patients and their families. This year’s Everything’s Coming Up Roses luncheon will honor two trailblazers for the cause, Jeannie Chandler and Jeannie Frazier, and will include world-renowned speaker Jennifer Litton, M.D., Vice President of Clinical Research/Professor, Breast Medical Oncology/MD Anderson Cancer Center. For more information about the event and registration, visit: therose.org/luncheon.

For more information on The Rose visit www.therose.org. If you are interested in scheduling an interview, please contact Lis Harper at 713-496-2624 or email lis@medley-inc.com.

About The Rose

As a Breast Imaging Center of Excellence, The Rose is one of only 14 Breast Centers in the greater Houston area to receive this designation. Led by Fellowship trained physicians, The Rose’s advanced digital technology includes 3-D tomosynthesis mammography, diagnostic workups including biopsies and its nationally recognized Patient Navigation Program ensures access to treatment and a continuum of care for all women. Since 1986, The Rose has led strong advocacy efforts for quality breast healthcare and been on the forefront of innovation in breast healthcare. As a major specialty care provider within the Healthcare Safety Net system, The Rose is considered to be a leading nonprofit in breast healthcare. Annually, The Rose serves 40,000 insured and uninsured women and men. With two Houston-based comprehensive Breast Diagnostic Centers and a Mobile Mammography Health Program, The Rose provides services to women throughout 41 counties in Southeast Texas.

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